American Farmland Trust Identity

Vote Poster 2004

Ingredients: logo design, identity package

American Farmland Trust is a corporation that is dedicated to the protection of farmland throughout America. This logo was designed to reflect the ideal of the corporation. The goal was to create a logo that gave a sophisticated look as well as a functional one. This was achieve through the contrast of strong lines against an elegant curve. The color scheme was selected to be simple yet reflective of earth tones.